AddressAVP- Digital Payments with Leading Financial Institution
Role Purpose & Objective:
- This role will be responsible for developing a Digital Payments roadmap (across individual customers, micro-banking customers and corporate customers) and setting up this vertical to become a net revenue contributor for the bank
- This role will collaborate closely with all business and technology teams to ensure right product design and development
- Constantly benchmark platforms against best in class globally to create frictionless client journeys
- Deriving business value proposition and decision making models by bringing qualitative and quantitative analytical skills on Digital Payments data.
- Responsible for Digital Payment Product's performance, outreach, regulatory reporting and optimization.
Key Duties & Responsibilities:
Business:
- Strategize, develop, own and manage all Payments, including but not restricted to Payment modes (IMPS, NEFT, UPI, AEPS, etc.), Payment Gateways, Payout systems, Retail and Corporate payouts, etc.
- Develop Digital roadmap and align with each business vertical for its implementation and generating revenue from the implementation.
- Develop go-to-market strategies that drive the roll-out and adoption of Digital Payments
Customer:
- Develop a thorough understanding of the customer portfolio and create segmentation, cost benefit analysis etc. to support campaign development.
- Manage end-to-end customer life cycle on the payments products.
- Create research based, user-friendly UX for Digital Payments and lending interfaces of the bank towards an integrated and omni-channel customer experience.
- Collaborate with UX Agencies / Visual Designers to iteratively refine the design and customer journeys to maximise desired business impact.
- Set and achieve targets on international benchmark metrics towards delivering a superior digital experience to the customers.
- Collaborate with external partners and internal teams for effective & secure solutioning for speedy go-live
- Roll out a customer communication plan for every enhancement and initiative related to Digital Payments
Internal process:
- Manage entire product lifecycle from ideation, planning, vendor identification, co-creation with vendor / IT, go-live and future enhancements by working with a cross-functional team - IT, compliance, business, security, legal, finance etc.
- Engage with Channels and Marketing Teams to drive acquisition, adoption and growth of the products for retail and corporate customers
- Evaluate, negotiate commercials and finalize potential partnerships / partnership models from the third party tie-ups for possible integrations so as to build a business-line to grow the books in-organically through these tie-ups
- Product notes/policies/SOPs are to be updated and aligned with regulatory guidelines.
- Coordinate for Audit, Risk and compliance Audit and ensure closure of points within stipulated time
