Social Media Analyst

Social Media Analyst

We are seeking a talented and detail-oriented Social Media Analyst to join our dynamic marketing team. The ideal candidate will have a passion for Social Media, strong analytical skills, and the ability to turn data into actionable insights. As a Social Media Analyst, you will play a crucial role in shaping our Social Media strategy, optimizing performance, and ensuring the effectiveness of our online presence

• Monitor and analyze Social Media platforms to track brand mentions, audience sentiment, and industry trends.
• Utilize social listening tools to gather relevant data and insights.

• Analyze key Social Media metrics, including engagement, reach, impressions, and conversion rates.
• Provide regular reports on Social Media performance, identifying areas for improvement and success.

• Conduct competitive analysis to benchmark our Social Media performance against industry standards.
• Identify opportunities and strategies to enhance our competitive position.

• Develop a deep understanding of our target audience and their behavior on Social Media.
• Provide recommendations for content optimization based on audience preferences and interests.

• Assess the effectiveness of Social Media campaigns and promotions.
• Collaborate with the marketing team to refine strategies based on performance data.

• Create visually compelling reports and dashboards to present Social Media analytics in a clear and actionable format.
• Communicate findings to stakeholders and make recommendations for improvement.

• Stay informed about the latest trends and changes in Social Media algorithms.
• Propose strategies to leverage new features and opportunities on social platforms..

• Proven experience as a Social Media Analyst
• Familiarity with Social Media platforms, analytics tools, and social listening tools.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Detail-oriented with a focus on data accuracy.
• Ability to work collaboratively in a fast-paced environment.