Performance Marketer

Company Description
SkinInspired is a skincare company based in Udaipur. Our mission is to elevate skincare through high-quality formulations and educational resources. Our products are trusted and used by dermatologists across India. We are proud to be funded by Unilever Ventures, a leading global consumer goods company.
Role Description
This is a full-time on-site role for a Performance Marketer at SkinInspired in Udaipur. As a Performance Marketer, you will be responsible for developing and implementing marketing strategies to drive customer acquisition, engagement, and retention. Your day-to-day tasks will include creating and managing online advertising campaigns, optimizing performance channels, analyzing data to make data-driven decisions, and collaborating with cross-functional teams to drive business growth.
Qualifications
Proven experience in performance marketing, digital advertising, or similar roles
Familiarity with D to C marketing online advertising platforms. and tools, such as Google Ads, Facebook Ads Manager, and Google Analytics
Strong analytical skills with the ability to analyze data, draw insights, and optimize marketing campaigns accordingly
Understanding of conversion rate optimization and A/B testing methodologies
Excellent communication and collaboration skills
Ability to work independently and in a fast-paced environment
Passion for skincare and beauty industry
Bachelor's degree in marketing, business, or a related field,