AddressJob Purpose:
We are looking for an experienced Trade Marketing Managers to drive the success of effective marketing, advertising, and promotional activities of the company. An ideal candidate is an exemplary team leader, knows the market and consumers well, and has experience driving growth.
Primary Responsibilities:
Responsibilities:
- Improving brand presence and campaign execution across trade through excellence in in-store planning, execution and tracking in alignment with the annual marketing priorities for GT and MT both.
- Conceptualizing and executing trade promotions and rolling out impactful in-store campaigns in collaboration with marketing and sales teams to drive revenue growth in trade channels.
- Developing and executing the Trade Marketing Plan in line with sales and marketing objectives and manage the Trade Marketing budget.
- Accountable for ensuring all support material for use in retail is created and distributed in a timely manner and on budget.
- Driving implementation of best-in-class Trade Marketing initiatives and Point of Sale (POS) design and development, internally or by agencies/suppliers to ensure inputs are provided to the right markets / channels/outlets.
Competencies:
- Strong leadership, interpersonal and training skills
- Good communication and customer contact skills
- Should possess good analytical skills
- Ability to work well in stressful & high-pressure situations
- A team player & builder
- A motivator & self-starter
- Well-presented and professionally groomed at all times
