Company

Shinjini DasguptaSee more

addressAddressKolkata, West Bengal
CategoryMarketing

Job description

Head - Marketing (CXO)


Our client is a dominant regional FMCG ( food ) company with presence across 20 plus states in India. Already counted amongst the top 5 players in the country, the organisation is backed with 100 plus products and a robust innovation pipeline. With a workforce of 6500 plus individuals, the organisation operates 7 state-of-the-art manufacturing facilities spread across locations.
Role purpose:
- Shape and implement marketing strategies to create compelling brands while influencing revenue growth.
- Lead the organisation's mandate to garner market share (and revenue) while strongly establishing a national footprint.
- Institutionalise robust systems and processes.
- Strategic decision support to the Founders in transitioning the organisation from a Sales driven, to a Brand led one.
Essential Qualifiers:
- 18-25 years of relevant experience in the packaged food industry
- Full-time MBA (from a reputable institution)
- Prior stint in sales, trade marketing/ customer marketing will be definite advantage

Refer code: 929833. Shinjini Dasgupta - The previous day - 2024-02-20 14:18

Shinjini Dasgupta

Kolkata, West Bengal

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