AddressMarketing - GLOBAL Head - AI PRODUCT STARTUP
Head Of Marketing (GLOBAL)
Experience: 12 to 25 years
Timings: 01:00 PM TO 10 PM IST
Company Overview :
Our Client is a Fresh Startup firm building a highly scalable AI Platform/product for the enterprise B2B Market.
Job Description :
We are seeking an experienced Marketing Head to lead our marketing efforts for the US Market. The ideal candidate will have a strong track record in B2B SaaS/Product/Software marketing and be able to drive brand awareness, lead generation, and customer engagement in the US market.
Key Responsibilities :
- Develop and Execute Marketing Strategy: Create and implement a comprehensive marketing strategy aligned with the company's business objectives.
- Team Leadership: Build, mentor, and manage a high-performing marketing team.
- Market Analysis: Conduct market research to identify trends, customer needs, and competition in the US market.
- Brand Management: Ensure consistent brand messaging and positioning across the world
- Content Strategy: Oversee the development of engaging content, including blog posts, whitepapers, videos, webinars, and social media content
- Digital Marketing: Drive online presence through SEO, SEM, email marketing, social media marketing, and other digital channels.
- Lead Generation: Implement lead generation strategies to attract, nurture, and convert leads
- Sales Alignment: Collaborate closely with the sales team to support sales goals.
- Budget Management: Manage the marketing budget of the SaaS companies.
- Performance Tracking: Establish KPIs and measure the marketing campaign performance
Qualifications :
- Graduate/Post Graduate(Preferable) in Marketing, Business, or a related field.
- Minimum of 12 years of experience in B2B SaaS/Product/Software marketing leadership roles.
- Strong understanding of the US market (Mandatory)
- Excellent leadership and team management skills.
- Proficiency in marketing automation and analytics tools.
- Exceptional written and verbal communication skills.
- Strategic thinker with the ability to work collaboratively with cross-functional teams.
Benefits :
- Competitive salary package.
- Opportunity for professional development.
- Flexible work hours.
- Work from home options.
- Potential for international collaboration and growth.
