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Form of workThis role offers the opportunity to be a key player in shaping political campaigns and influencing public opinion through data-driven social analysis. If you are a detail-oriented analyst with a passion for politics and social media, we encourage you to apply and join our dynamic team at BRAG.
Provide expert social listening and intelligence services to shape political campaigns and engage audiences effectively.
Collaborate closely with clients to address their day-to-day challenges and opportunities, working as an integral part of their team in a dynamic and fast-paced environment.
Utilize advanced social listening tools to monitor, track, and evaluate campaign performance metrics, aligning with client KPIs, targets, and baselines.
Conduct in-depth analysis of paid, social, and web data to derive actionable insights into the effectiveness of marketing and PR initiatives.
Leverage complex and often unstructured datasets to uncover key trends and patterns, informing critical decision-making processes.
Monitor social channels and analyze conversations related to political issues, candidates, and public sentiment.
Generate comprehensive social analytics reports and collaborate with the team to develop and execute creative digital and social media content, campaigns, and influencer engagement strategies.
Possess the flexibility to work on-site at client headquarters, if required.
Experience Required:
6-9 years of relevant experience in social media listening and analytics, preferably within the political sphere.
Strong attention to detail and the ability to analyze data trends while maintaining a broader understanding of overarching themes.
Proficiency in interpreting and extracting insights from large, technical datasets, with a keen eye for identifying meaningful patterns.
Excellent written and verbal communication skills, coupled with the ability to work collaboratively in a team environment and manage multiple projects simultaneously.
Advanced proficiency in MS Office, particularly Excel (including pivot tables) and PowerPoint, with a basic understanding of social listening tools and SQL.
Familiarity with quality assurance and testing methodologies, as well as experience using monitoring tools such as Newswhip or Sprinklr.
A desire to contribute to a diverse and inclusive workplace, actively participating in culture initiatives, training opportunities, and employee resource groups.
Fluency in a second language such as Hindi, Malayalam, or Tamil is a plus.
